Email marketing is a powerful revenue driver for Fit2Run, generating significant sales and engagement. With daily emails reaching up to half a million customers, these messages serve as key touchpoints for brand recognition. Keeping designs fresh and aligned with brand standards is crucial, as recent revamps have directly led to increased conversions—proving the impact of strong design on consumer behavior. As one of the primary ways customers interact with Fit2Run, each email must reflect the brand consistently, reinforcing trust and a seamless brand experience.